GENZERO

genzeronyc.com
@genzero__lobe

THE COLLECTION:
GENZERO is a headwear brand established in 2021, with roots in both Shanghai and New York. Inspired by youth culture, subversion, and design, the collection blends punk influences with modern silhouettes to create pieces that are both expressive and enduring. GENZERO finds its niche in the intersection of style and fantasy, transforming the cultural and emotional landscape of our generation into wearable art.

THE ELEMENTS:

  • Ripped denim
  • Purposeful overlays
  • Texture exploration
  • Stylized edges
  • Sculptural animal ear forms
  • Industrial nail head detailing

THE INSPIRATION:

  • The vibrant energy of New York
    and Shanghai’s cityscapes
  • Street art and raw creativity
  • Punk culture meets modernity
  • Dreamlike realism

BUY ISSUE 27