BLONI articulates its design diversity through experiments with a future lens—exploring the notions of gender agnosticism, body politics, materials, and textile use. There is an unwavering focus on evolving the wearability of fashion in the context of anatomies, identities, and hybridities.
Founder and designer of BLONI, Akshat Bansal, embraces a design sensibility that stems from his early years with Indian heritage handlooms at his family store in Hisar, India and later, his formal training at Central Saint Martins, London, and an apprenticeship at Saville Row. His design preoccupation revolves around the function of fashion as he strives to create a new standard of clothing that aids in accessible cultural exchange. His perennial interest is in unexpected material use, the protean nature of identity with silhouettes, and a new definition of crafts for the future.
