RAXXY

@christopherraxxy_official
Shanghai, China

Raxxy is an industry-leading Chinese brand that artfully blends mathematics, parameterization, and contemporary fashion. This forward-thinking approach elevates it above traditional 2D fashion design methodology, leading to clothing that creates a striking 3D effect. Using changing forms of soft 3D objects as their base, the designs from Raxxy go beyond bodily shapes, resulting in innovative geometric silhouettes. The beauty of this style lies in its ability to break boundaries and redefine traditional norms around fashion. It’s a fresh new era for anyone to express themselves in.

What drives your creative mind?
My initial inspiration actually came from feelings of a sense of inferiority since I didn’t receive a formal education in fashion design. However, I then discovered that there is a kind of freedom under order in this world and I decided to break through the original fashion system from a higher latitude.

How do you see your designs influencing individuals and trends in society?
In this era, almost all designers are working hard to let the world see their work and they strive to design in an original way. Raxxy develops a design dimension, proving there is another kind of fashion in the industry aside from knitted and woven clothing. It opens a new era of fashion and even changes the classification of it. It is an important aesthetic and breakthrough for us to move towards the future of fashion in the industry.

How do you identify the balance between pursuing your personal artistic vision and catering to the preferences of the audience or market?
We try not to consider consumer’s preferences as an important point because that represents mainstream influence. Raxxy tries to change future consumers’ preferences with some outstanding and exciting content.

Can you share some challenges you face in translating your thoughts into design?
We have developed a new field of fashion in which there are so many ways of rich expression to be shared. While we have gained infinite inspiration, the biggest challenge lies in how to release our creativity in a rhythmic and planned way so that Raxxy could smoothly realize the transcendence of each season and collection. A brand must be able to show customers new and different surprises each year, which is what we aim to do.

Can you illustrate your design process using five random non-fashion related words?
Mathematics, art, sculpture, parameterization, and futurism.

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